The ever eccentric Jeremy Scott always brings his unique perspective of fashion to the table, often referencing pop culture from the past to the present. In an ongoing partnership with adidas Originals since 2003, Jeremy continues to design unisex apparel and footwear that is high energy, surreal and most certainly fun, playing with bright prints and unexpected shapes.
Never failing to surprise, Jeremy Scott’s fall/winter 2013 collection is a fusion of ideas; shock neon colours, metallic materials and reinterpreted prints from the past are used on some of adidas’ most iconic styles.
Carried throughout the collection is a take on camo with a neon twist featured on a ladies satin buster, unisex down puffer jacket and the JS Instinct Hi, while a reversible floral print bomber is just as attention-grabbing.
Fashion Film: LE DONNE DELLA VUCCIRIA BY HIAM ABBASS - MIU MIU
In “Le Donne della Vucciria”, sixth Miu Miu Women’s Tale, Palestinian female director Hiam Abbass contemplates the transformative power of clothes, music and dance in a charming, evocative study of the women of the Sicilian city of Palermo.
"Coincidence… I was visiting Palermo when I received the demand to direct one of the Women’s Tales for Miu Miu… - says Hiam Abbass - It was evident that Palermo had to be my set, my story. Her Donne were to be my characters, her Pupi were to be my inspiration. This city contains beauty, history, tradition that makes one wonder with a big smile… Certainly a space where imagination meets the creation of a great designer and makes her collection dance in the magical universe of the ‘Sicilian Capital’… "
In the Vucciria, the heart of Palermo’s historic old city, strains of quintessentially Italian traditional music drift into a dressmaker’s workshop on the warm breeze, carrying the anticipation of the long summer evening, and perhaps a little magic too.
The dressmaker sews in time, creating a mysterious collection of traditional puppet costumes, while the square below comes alive with music and dancing. As a cast of vibrant women rise and join the musicians in a crescendo of spinning polka dots and clapping metallic suede heels the dressmaker looks on, leaving us to wonder who really pulls the strings of this intoxicating fiesta.
The nine women of the Fall Winter 2013 campaign are shown in this up-tempo quirky dance video, directed by Inez and Vinoodh. The spirit and personality of each model is captured as they clap and sway through the video. The women’s interaction plays off the curious femininity of the collection as they move harmoniously with the rhythm and mood of the music. While standing on the dock of the bay waiting for a ferry, they dance away the fun of the night before returning home in the early morning.
Directed by Inez & Vinoodh
Starring: Adriana Lima, Anne Verhallen, Daphne Groeneveld, Emily DiDonato, Georgia May Jagger, Hind Sahli, Katlin Aas, Lindsey Wixson, Marina Nery.
Music: “Hand Clapping Song”, performed by The Meters